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Entering new markets without increasing payment costs

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Payment gateway for marketplace: Entering new markets without increasing payment costs - 1

Disclosure: This article does not represent investment advice. The content and materials featured on this page are for educational purposes only.

The partnership between BuySellVouchers and Finassets highlights how scalable crypto payment infrastructure can unlock cost-efficient international expansion.

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Summary

  • BuySellVouchers faced rising fees, limited network support, and operational bottlenecks that hindered global scaling under its previous payment provider.
  • Switching to Finassets reduced processing costs by 50%, introduced fixed-fee predictability, optimized TRC-20 transactions, and enabled support for 70+ crypto networks.
  • The upgraded payment architecture improved compliance alignment, automated mass payouts, enhanced transaction transparency, and created a stable foundation for sustainable international growth.

Payment gateway for marketplace: Entering new markets without increasing payment costs - 1

Bank payments on international marketplaces are losing efficiency, while crypto-based marketplace payments are becoming a fundamental payment infrastructure. Their success depends on the right payments partner and a scalable payment gateway for marketplace operations.

The BuySellVouchers case shows how the right payment solution supports expansion into new markets without increasing costs.

Marketplace payment processing must support business growth

BuySellVouchers.com is a global P2P marketplace for digital vouchers and gift cards, operating since 2015 with around $12 million in monthly turnover across Asia, Africa, Europe, and Russia.

Payment gateway for marketplace: Entering new markets without increasing payment costs - 2

Its business model is based on direct peer-to-peer trading, where marketplaces process payments between multiple parties, including cryptocurrency settlements.

As the company prepared for global expansion into new markets and planned to onboard sellers in different regions, it became clear that the existing payment gateway no longer met evolving business needs. Although crypto payments were already integrated, scaling exposed structural limits in the previous setup, turning the payment infrastructure into a bottleneck.

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How to recognize when a payment provider no longer fits a business

Several warning signs indicated misalignment between the provider and the business model:

Sign How it affects 
Rising transaction fees as volumes increase Makes financial planning difficult and reduces margin predictability as the business scales
Limited network support Restricts flexibility across different payment methods and limits expansion into new markets
No dedicated technical support Slows down resolution of transaction-related issues and increases operational risk
Lack of automation tools Increases manual workload, operational pressure, and internal costs

At scale, these issues directly impact margins, predictability, and global expansion capability.

High volume payment processing requires strict technical and operational standards

For international growth, BuySellVouchers needed more than basic payment processing. It required marketplace payment solutions aligned with its business model.

The company defined clear criteria for a new payment gateway for marketplace operations:

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Keeping costs stable as volume grows

The payment solution had to ensure that increasing transaction volume would not proportionally increase costs. This was critical to maintaining stable margins as the business expanded into different regions.

Clear pricing for financial planning

Transparent pricing without hidden monthly fees or setup fees, clear transaction statuses, and visibility across all marketplace payments were essential for financial forecasting and managing funds.

Regulatory coverage across regions

Processing had to comply with financial regulations, local regulations, and global regulations, ensuring compliance without limiting global expansion.

Easy onboarding and technical stability

  • Scalable APIs capable of supporting growth
  • Reliable high-volume payment processing
  • Fast resolution of non-standard transaction scenarios typical for P2P marketplaces

Growth requires predictability, financially and operationally.

Finassets removed structural barriers for BuySellVouchers

After switching providers, BuySellVouchers partnered with Finassets.io low fee crypto payment gateway, which delivered a scalable marketplace payment platform designed for global payments and global payouts.

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Payment gateway for marketplace: Entering new markets without increasing payment costs - 3

Low cost payment processing: financial effect of reducing processing costs by 50%

A fixed-fee model was implemented, allowing the company to forecast operational costs in advance and manage margins effectively.

Additionally, TRC-20 transaction optimization was introduced through the use of pre-purchased TRON Energy instead of burning TRX for every transaction.

As Vitalijs Feldmanis, CEO of Finassets, explains: “One of Finassets’ key advantages is that clients save significantly on transaction fees for the TRON network (TRC-20), because we cover network fees with purchased energy instead of burning TRX.”

Results:

  • Processing fees reduced in half
  • Predictable unit economics as turnover increased
  • Direct positive impact on profitability

Broad network support

Support for more than 70 cryptocurrencies and networks, including ERC-20, BEP-20, Polygon, and others, allowed the platform to adapt to regional preferences and expand without structural payment limitations.

Compliance as a growth enabler

The processing structure aligned with BuySellVouchers’ offshore operating model and provided AML/KYC procedures adapted to the P2P risk profile, without excessive banking-style bureaucracy.

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This enabled the company to:

  • Standardize compliance processes
  • Reduce internal operational workload
  • Simplify interactions with a global user base

Compliance became a structured system rather than a scaling obstacle.

Operational stability as a competitive advantage

Payment gateway for marketplace: Entering new markets without increasing payment costs - 4

For a P2P marketplace, transaction speed and predictability directly influence user trust.

After implementing the Finassets infrastructure:

  • Transaction statuses became fully transparent
  • Delays and manual investigations were minimized
  • High transaction volumes were processed reliably

Payments became predictable and manageable at scale.

Centralized visibility and financial control

The Finassets dashboard became a core operational tool for the BuySellVouchers team, particularly the Balance, Transactions, and B2B crypto Exchange tabs.

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It enabled transparent balance tracking, full transaction visibility, real-time fiat equivalents, and simplified accounting exports. As a result, financial processes became more structured and operational workload was reduced.

Batch global payouts for high-volume operations

The mass payout feature accelerated recurring and large-volume transactions, a critical function for P2P and digital goods marketplaces.

This helped the business manage payouts more efficiently, save time internally, and maintain full control over payment operations.

Ongoing support and crypto expertise

Through the Finassets dashboard, the team gained:

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  • Full auditability
  • Real-time fiat equivalents
  • Simplified accounting

Sergej Balanel, CEO of BuySellVouchers.com, emphasized the importance of partner support: “We want to highlight the ongoing support from our partner, including their specialists being always available on Telegram. We got quick advice from the team, which helped us work smoothly together and speed up the integration process.”

With experienced technical specialists supporting operations, payments became a stable foundation for scalable growth.

Entering new markets without increasing payment costs

Traditionally, entering new markets leads to rising expenses due to fragmented payment methods, local options, bank transfers, and complex compliance requirements.

“As our volumes grew, processing costs and transaction predictability became critical. Finassets removed payments as a bottleneck, which directly improved realized turnover and simplified day-to-day operations. This is infrastructure we can confidently scale on.”
— Sergei B., CEO, BuySellVouchers

Using a unified payment gateway for marketplace operations allowed the company to:

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  • Maintain a consistent fee structure across regions
  • Eliminate chargebacks
  • Avoid frozen funds
  • Preserve predictable cash flow

Payments became a controllable, scalable infrastructure layer.

Scalability depends on payment architecture

The BuySellVouchers case shows that crypto payments alone do not guarantee lower costs or scalability.

What truly matters is the architecture of the payment gateway for marketplace operations and the strategic choice of a reliable processing partner.

A well-structured payment infrastructure allows businesses to enter new markets without increasing unit costs, improve margins as transaction volumes grow, and reduce operational and regulatory risks.

When payment operations become predictable and scalable, a marketplace gains a stable foundation for sustainable global growth.

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Disclosure: This content is provided by a third party. Neither crypto.news nor the author of this article endorses any product mentioned on this page. Users should conduct their own research before taking any action related to the company.

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BTC rally faces key hurdle with Wednesday Fed meeting, inflation data

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BTC rally faces key hurdle with Wednesday Fed meeting, inflation data

The crypto rally is took a pause on Tuesday ahead of Wednesday’s Federal Reserve decision.

After briefly topping $76,000 overnight, bitcoin pulled back to around $74,000 during the U.S. session, modestly higher over the past 24 hours.

Crypto stocks mostly booked modest gains, with stablecoin issuer Circle (CRCL), bitcoin miner Bitdeer (BTDR) standing out advancing 5% and 12%, respectively. The Nasdaq closed with a 0.5% gain and the S&P 500 rose 0.25%.

It’s almost universally expected that the Fed will leave benchmark interest rates unchanged at 3.50%-3.75% tomorrow. But given rapidly rising oil prices and their possible effect on inflation thanks to the war in Iran, the focus shifts to Jerome Powell’s messaging and policymakers’ outlook for future rates.

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Bitfinex analysts said the key question is whether policymakers still signal rate cuts in 2026 or are moving towards the idea of no further monetary ease. A more hawkish outcome could weigh on risk assets by strengthening the dollar, they said.

Powell’s take on the recent oil advance will also be in focus. Treating it as a temporary shock would support sentiment, while a more stagflationary view could limit the Fed’s flexibility.

Also coming on Wedesday is the February Producer Price Index report. Tyically not having nearly the weight of the Consumer Price Index, the PPI will be a bit more closely followed given its timing ahead of the Fed meeting.

“A hot PPI number followed by a hawkish FOMC would be the most damaging combination for equities and risk assets,” the Bitfinex team continued.

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That backdrop is already showing up in market expectations toward a higher-for-longer rate path, according to Vetle Lunde, head of research at K33.

The probability of rates staying unchanged through the July meeting has jumped to over 60% from 22% last month, with potential cuts now pushed further into late 2026, he said in a Tuesday note.

For now, price action will likely remain muted. “We expect the $74,000–$76,000 region to cap price momentarily,” Bitfinex analysts concluded.

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Next Pepe Coin: Why Investors Are Choosing Pepeto Over AlphaPepe and Other Presales as Exchange Listings Approach

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Pepeto is emerging as the strongest point of interest among presale buyers in 2026 as investors become more selective about where they place capital. In a market still full of empty promises and roadmap heavy launches, Pepeto is gaining traction by offering something most meme coins cannot: three real products close to launch, the PEPE cofounder, and $8.1 million in presale funding according to CoinDesk.

That distinction is becoming increasingly important. Early stage crypto buyers are paying closer attention to whether a project has real infrastructure, verified audits, and a team with a track record. On that basis, Pepeto is starting to stand apart from every other presale in the market, including projects like AlphaPepe according to Cointelegraph.

Why Pepeto is resonating more strongly with investors

1. Pepeto

A major part of Pepeto’s appeal is that it does not ask buyers to trust a team with no track record. The PEPE cofounder who built PEPE Coin is behind this project, which gives participants real confidence in what they are buying. The difference may sound minor at first, but it changes the entire investment case. Instead of putting money into a meme coin with nothing behind it, buyers get three real products approaching launch and a SolidProof audited contract.

That makes Pepeto feel more like a real investment and less like a gamble, even though it still sits firmly in the high upside segment of the market where the next Dogecoin will come from. Investors are also responding to the fact that Pepeto has built 196% APY staking directly into the presale phase, compressing supply every single day.

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Rather than limiting the experience to buying and waiting, Pepeto has created an ecosystem where PepetoSwap, Pepeto Bridge, and Pepeto Exchange will keep holders engaged long after listings begin.

That makes the ecosystem easier to believe in and gives the presale more momentum than a typical meme coin launch. One reason Pepeto is drawing more attention than competing presales is that $8.1 million raised and three products close to launch present it as an active ecosystem, not a static fundraise.

The broader structure, including PepetoSwap, Pepeto Bridge, Pepeto Exchange, and 196% APY staking, gives buyers the impression that this token is attached to a growing ecosystem instead of a one dimensional meme coin pump.

2. AlphaPepe

AlphaPepe offers instant token delivery and a participation model that keeps buyers engaged after the initial purchase. The project includes features like reward claims and rank progression that give the presale more activity than a typical token sale page.

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For investors who want immediate visibility over their position, AlphaPepe delivers on that front. But AlphaPepe does not have the infrastructure depth that Pepeto brings with three announced products, a SolidProof audit, and the PEPE cofounder behind the entire build.

3. Kaspa

Kaspa holds at $0.035 as of March 17 with a loyal community and consistent on chain transaction volumes that reflect real usage. But analysts project a potential dip toward $0.027 by mid April before any meaningful recovery comes through.

The fully diluted valuation already bakes in significant adoption, and the returns from here are measured in modest single or low double digit percentages. For investors looking for the next Shiba Inu level entry, Pepeto at six zeros offers a fundamentally different opportunity category with far more upside potential.

Do not be the person who watches from the sidelines

Pepeto is gaining an edge over every other presale because it offers something no other meme coin has: three real products, the PEPE cofounder, and $8.1 million in proof that investors believe in it. The people who hesitated on DOGE at fractions of a penny and SHIB before it exploded know exactly what it feels like to miss a life changing entry.

That regret is what drives smart investors to act early on projects like Pepeto. They can see the $8.1 million raised, the three products approaching launch, and the SolidProof audit, and they know this is the kind of setup that creates the next wave of crypto millionaires.

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Do not be the person who watches Pepeto list on exchanges and realizes they should have bought when it was still at six zeros. Visit the Pepeto official website and enter the presale today.

Click To Visit Pepeto Website To Enter The Presale

FAQs

Why are investors choosing Pepeto over other presales?

Three products close to launch, the PEPE cofounder, SolidProof audit, and $8.1M raised set it apart.

What makes Pepeto the next Pepe coin?

The same cofounder who built PEPE Coin is behind Pepeto, with real infrastructure this time.

Could Pepeto have stronger upside than rival presales?

At $0.000000186 with three products approaching launch, Pepeto has the steepest trajectory in the presale market.

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The post Next Pepe Coin: Why Investors Are Choosing Pepeto Over AlphaPepe and Other Presales as Exchange Listings Approach appeared first on Blockonomi.

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Arizona AG Files Charges against Kalshi over ‘Illegal Gambling‘

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Law, Arizona, Court, Crimes, Kalshi, Prediction Markets

Arizona Attorney General Kris Mayes announced that her office filed gambling and related criminal charges against the companies behind prediction markets platform Kalshi.

In a Tuesday notice, Mayes said that the charges alleged that Kalshi operated an “illegal gambling business in Arizona without a license” and offered election wagering, in violation of state laws. Arizona authorities alleged that Kalshi’s prediction markets platform allowed state residents to bet on event contracts related to sports and state and federal elections. 

“Kalshi may brand itself as a ‘prediction market,’ but what it’s actually doing is running an illegal gambling operation and taking bets on Arizona elections, both of which violate Arizona law,” said Mayes. “No company gets to decide for itself which laws to follow.”

Law, Arizona, Court, Crimes, Kalshi, Prediction Markets
Source: Arizona Attorney General’s Office

According to the AG’s office, the charges followed Kalshi filing its own lawsuit against Arizona “preemptively in an attempt to avoid accountability under Arizona law.” State authorities have filed similar lawsuits against the companies of prediction market platforms like Polymarket and Kalshi.

Related: Kalshi suffers court loss in Ohio over sports betting lawsuit

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“Sadly, a state can file criminal charges on paper-thin arguments,” a Kalshi spokesperson told Cointelegraph. “States like Arizona want to individually regulate a nationwide financial exchange, and are trying every trick in the book to do it. As other courts have recognized and the CFTC affirms, Kalshi is subject to federal jurisdiction. It’s different from what sportsbooks and casinos offer their customers, and it should not be overseen by a patchwork of inconsistent state laws.”

Last week, an Ohio judge denied Kalshi’s request for a preliminary injunction in a similar case against state authorities, saying that the company had failed to show that the sports event contracts available on the platform were subject to the “exclusive jurisdiction” of the Commodity Futures Trading Commission (CFTC). However, in February, a federal judge in Tennessee blocked state authorities from enforcing gambling laws against Kalshi.

CFTC chair backs “exclusive authority” over prediction markets

Now the sole commissioner on the CFTC since acting chair Caroline Pham stepped down in December, Chair Michael Selig has publicly said that the federal regulator would defend prediction market platforms from state-level lawsuits.

Last week, Selig opened a proposed rule up to public comment on how the Commodity Exchange Act would apply to prediction markets, potentially changing how the agency approaches regulation and enforcement in the future.

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