Paramount+ is home to many great movies and shows, with some of the most popular all produced by one man. Taylor Sheridan‘s Yellowstone universe now boasts a variety of hugely popular shows, including Landman, Tulsa King, Mayor of Kingstown, and The Madison. Right now, his most fashionable of his shows — and the #1 most-watched on the U.S. charts – is the Yellowstone spin-off Dutton Ranch, following Rip (Cole Hauser) and Beth’s (Kelly Reilly) ranch rivalry after their gamble on a new life in South Texas.

Earning 12.9 million global views within its first seven days of release, Dutton Ranch managed to stand out against its franchise siblings, becoming the biggest original series launch in Paramount+ history. The show has earned plenty of praise from critics, scoring an impressive 89% rating on review aggregator Rotten Tomatoes. Carly Lane awarded Dutton Ranch an 8/10 in her review from Collider, and, among the many reasons she praised the series, Lane was glowing in her assessment of the central performances, saying, “Reilly and Hauser haven’t missed a single beat in their performances.”

For anyone looking for another Reilly performance to accompany her Dutton Ranch success, her 2012 psychological thriller is the perfect option, and now it has reached a new streamer. The film in question is Flight, directed by Robert Zemeckis, who is best known for directing the Back to the Future movies. Written by John Gatins​​​​​​, the film stars Denzel Washington, the 10-time Academy Award nominee and two-time winner. Both Gatins and Washington earned Oscar nominations for the movie, although neither walked out of the ceremony victorious. Right now, following its arrival on the platform at the start of the month, Flight is available to stream on Paramount+.

Was ‘Flight’ a Box Office Hit?

It might not be the highest-grossing hit in Washington’s filmography, but Flight was an undeniable hit at the 2012 box office. Against a reported budget of $31 million, the film returned a global haul of $160 million, split between $93 million in domestic revenue and a further $67 million from overseas markets. Following its strong theatrical run, the film earned another $33 million in home media release, with $22 million from DVD sales and $11 million from Blu-ray.

Flight is streaming now on Paramount+. Make sure to stay tuned to Collider for more streaming stories.

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Release Date

November 2, 2012

Runtime

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138 minutes

Writers

John Gatins

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It turns out Taylor Swift and Travis Kelce’s wedding was a fairy tale for all in attendance.

“Baby just say yes,” wedding guest Maren Morris wrote via Instagram on Saturday, July 4, quoting Swift’s song “Love Story,” while sharing a handful of pics from the white-veiled occasion.

Swift and Kelce, both 36, said “I do” on Friday, July 3, in a grand ceremony held inside New York City’s famed Madison Square Garden arena. Morris, 36, was among the star-studded attendees, alongside fellow country stars Kelsea Ballerini and Miranda Lambert.

In Morris’ social media recap of the event, she captured a snapshot of a white, lace handkerchief that was embroidered with the line “So it’s gonna be forever” from Swift’s “Blank Space,” which happens to be Kelce’s favorite track of his bride’s. The delicate linen also included the wedding date and city stitched into the fabric, in addition to the same ‘TT’ monogram intertwined by hearts that was seen on the rehearsal dinner gift boxes.

Related: Taylor Swift’s Wedding Guests Left Rehearsal Dinner With ‘TT’ Gift Boxes

After Taylor Swift and Travis Kelce’s reported rehearsal dinner, several of their guests left with matching favors. The couple’s friends, including Ross Travis and Charissa Thompson, were photographed leaving New York City’s Madison Square Garden on Thursday, July 2, clutching locked black velvet boxes, per pics obtained by online gossip site DeuxMoi. In the snaps, […]

Morris has been close to Swift since 2018, even duetting on the song “You All Over Me.”

“I’ve never seen a crowd like that, and there’s not a crowd like hers,” Morris said on the Jennifer Hudson Show in May 2025, detailing what it was like sharing the stage with Swift on the Eras Tour in Chicago in 2023. “[Her fans are] so supportive. They’re listening to all the lyrics, they want to hear every nuance and breath between words. They’re truly locked in. It was a real treat to experience on that plane.”

Despite her close bond with Swift, Morris initially wasn’t convinced she’d make the cut for the Grammy winner’s wedding guest list.

“I got this, like, spam text a couple weeks ago. It was like, ‘You’re invited to Taylor and Travis’ wedding,” Morris quipped on the Morning Mash Up Show in May. “I was like, ‘I’m blocking this ‘cause there’s no way they would send an invitation through a text like this.’ What if I trashed [the actual one]? I was like, ‘How do they have my number? This is weird.’”

Luckily for Morris, the invitation was the real deal.

As the countdown to Swift and Kelce’s nuptials continued, Morris began pondering what to gift the couple for the occasion.

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Related: Did Travis Kelce Reveal Taylor Swift MSG Wedding Location Months Ago?

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It’s the celebrity event of the year. Grammy award-winning music star Taylor Swift is reportedly scheduled to be married to Kansas City Chiefs tight end Travis Kelce on Friday, July 3, in New York City. Their wedding venue was only recently revealed to take place in Madison Square Garden, but did Kelce, 36, drop a […]

“What do you get as a gift for someone like that?” Craig Melvin jokingly asked Morris during an early Friday morning broadcast of Today. “Do you get a juicer [or an] air fryer?”

At the time, Morris played coy about her attendance.

“I don’t know, what do you get? That’d be a hard person to buy for,” she said, adding that she was just “so happy” for Swift and Kelce’s union. “She has such a close tie to New York. I’m so excited for them to celebrate their love.”

Comedian Dave Chappelle is breaking his silence on Travis Kelce choosing to attend one of his recent comedy shows as part of his bachelor party celebration.

“I was shocked, I had never seen anything like that. A whoreless bachelor party?” Chappelle, 52, recalled during a Zoom interview on CNN’s Independence Eve Live on Friday, July 3. “Whatever makes you happy, Travis.”

Travis, 36, was joined by his brother, Jason Kelce, and a gaggle of friends last month for a West Coast bachelor party. The group attended Chappelle’s show and multiple sporting events to celebrate Travis’ nuptials to pop star Taylor Swift.

Travis and Swift, 36, coincidentally said “I do” on Friday night, the same time of the CNN broadcast, inside New York City’s famed Madison Square Garden arena in front of a star-studded crowd of nearly 1,000 loved ones.

Related: Did Taylor Swift and Travis Kelce Have a Wedding Party?

Taylor Swift and Travis Kelce’s family and friends stood by their sides during their highly-anticipated, star-studded wedding, though there were not any formal bridesmaids or groomsmen. The Grammy winner and the NFL player, both 36, tied the knot at Madison Square Garden on Friday, July 3. “Taylor and Travis did not have bridesmaids or groomsmen,” […]

“I heard he was getting married at Madison Square Garden. You would think I could have got an invite, but I didn’t,” Chappelle quipped during the CNN broadcast. “I didn’t make the 15,000 closest friends.”

He then asked CNN hosts Andy Cohen and Anderson Cooper, who hosted their live special from blocks away from MSG in Times Square, whether they scored invitations to the wedding of the year.

“It looks like the three of us are the only three people [who didn’t go],” Cohen,58, jokingly replied on Friday. “The three of us are the only ones not invited.”

Cohen and Cooper, 59, were busy hosting their CNN broadcast on Friday night, while Chappelle called in from his stand-up show in California. At the same time, Swift and Travis celebrated their love story in front of a seemingly never-ending list of Hollywood A-list stars, including Bradley Cooper, Jessica Alba, Kelsea Ballerini, Chiefs head coach Andy Reid and Miranda Lambert.

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“Well, I eloped,” Chappelle joked to the CNN cohosts, contrasting the size of his nuptials to Swift and Kelce’s big day. “Me and my wife went to Taco Bell after we got married in Vegas, like, ‘Well, it’s going to be a long life. Good luck to both of us!’”

Related: Amy Schumer Jokes About Being Invited to Taylor Swift’s Rehearsal Dinner

Taylor Swift and Travis Kelce‘s guest list for their wedding may be under wraps — but we now know one celebrity who definitely didn’t attend the festivities. Amy Schumer poked fun at the interest surrounding Swift, 36, and Kelce’s special day, writing via Instagram on Thursday, July 2, “Rehearsal dinner was sick. Who knows was […]

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Chappelle has been married to Elaine Mendoza Erfe, with whom he shares three children, since 2001.

“We don’t live in Hollywood,” the comedian previously revealed of their daily life out of the spotlight during a 2020 episode of My Next Guest Needs No Introduction With Dave Letterman. “There’s no paparazzi trying to get [our] picture. … I don’t think I ever leave my children’s presence without letting them know I love them ‘cause I never know what’s going to happen anyway.”

Taylor Swift has a famously tight-knit bond with her younger brother, Austin Swift.

Taylor and Austin are the two children of Scott and Andrea Swift, all of whom have had the pop star’s back as she navigated both her highly accomplished music career and various personal relationships. The trio strongly embraced Taylor’s husband, NFL star Travis Kelce, before the couple’s July 2026 wedding at Madison Square Garden.

In fact, Austin even stood up beside his big sister during the ceremony in lieu of a traditional bridal party.

“Taylor and Travis did not have bridesmaids or groomsmen,” Taylor’s rep told Us Weekly in a statement at the time. “Instead, her brother, Austin Swift, served as Taylor’s Man of Honor and [Travis’ brother], Jason Kelce, was Travis’ Best Man. The ceremony joined both families together.”

Keep scrolling to revisit Taylor’s comments about her dynamic with Austin through the years:

Holiday Favorites

During a 2012 interview with Parade, Taylor detailed how she and Austin spent the festive holiday season.

“I have a 20-year-old brother, so I like to see the absurd ways that he wraps presents,” Taylor told the outlet of her favorite tradition. “It’s worse and worse every year. It’s, like, garbage bags with duct tape in cardboard boxes with a rope tied around it. It’s the most hilarious thing to me because he wraps presents [in] his own special way.”

From Siblings to Colleagues

As Taylor pursued a career in the music industry, her brother has been by her side.

“My dad, my mom, and my brother come up with some of the best ideas in my career,” she told TIME in December 2023. “I always joke that we’re a small family business.”

Two years later, Taylor sent Austin and their mother to negotiate with Shamrock Capital on her behalf about the chance to purchase the masters of her first six albums.

“Rather than send lawyers or management in a big crew, I sent my mom and my brother, who I work with, to L.A.,” the singer detailed on Travis’ “New Heights” podcast in August 2025. “They sat with Shamrock Capital and they told them what this meant for me. They told them the whole story of all the times we’ve tried to buy it, all the times it’s fallen through, all the times we had gotten plans together and figured out something we thought was going to work and it didn’t at the last minute.”

Andrea and Austin’s mission was successful, and Taylor was able to buy her discography in May 2025 with profits from her Eras Tour.

Related: How Travis Kelce Has Bonded With Taylor Swift’s Brother Before Wedding

For Travis Kelce, finding love with Taylor Swift meant he could add another brother to his growing family. After the pair started dating in 2023, the pair began blending their respective clans. For Swift, she started bringing her parents and younger brother Austin Swift to root for Kelce and the Kansas City Chiefs alongside his […]

Childhood Squabbles

While Taylor and Austin are famously close as adults, that wasn’t always the case for the pair as children.

“We used to get in absolute battles. It was like psychological warfare every single day,” Taylor recalled on Sirius XM’s The Morning Mashup in October 2025. “I’d try to annoy him so much that he’d lash out and try to get him in trouble, it was a nightmare, but then he learned all the sounds that annoy me.”

She continued, “He learned that if you repeat everything I say back to me when I’m seven years old, that’s gonna bother me. Just the sibling stuff that everyone does. But it’s crazy, we work together now, and we’re best friends. I don’t know what year it happened, but we just looked at each other and went like, ‘Truce.’ Just know if you have kids and they’re at each other’s throats constantly, they’ll probably grow up to be best friends.”

Bonus: Musical Tributes

Taylor has even given Austin shout-outs in a handful of her songs.

“I have an excellent father/ His strength is making me stronger,” Swift begins a verse on “The Best Day,” which was released in 2008. “God smiles on my little brother / Inside and out he’s better than I am.”

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Decades later, Austin was briefly mentioned on Taylor’s album The Life of a Showgirl.

“I had a bad habit / Of missing lovers past,” the Grammy winner sings on her “Opalite” track. “My brother used to call it / ‘Eating out of the trash’ / It’s never gonna last.”

“Opalite” ends with Taylor making her own happiness thanks to Travis and their love story.

Truth be told, I love traveling and I love weddings, so when I had a destination wedding on my calendar, I was pretty ecstatic. In addition to snapping up my bridesmaid’s dress, I also did a massive fashion haul, sourcing items that matched the lush, tropical vibe of Colombia. Let me tell you, I was not disappointed when I stumbled upon this surprisingly chic, tropical-inspired dress from Abercrombie & Fitch.

I initially spotted it in green, but was blown away after seeing the A&F maxi dress in a gorgeous exotic-looking pattern that’s made up of pinks, oranges, purples, blues and greens. The dress literally gives off tropical drink vibes in dress form, and I instantly had to have it. Due to the colorful hues, lightweight feel and flattering fit, I felt like an actual princess. The dress boosted my confidence the moment I slipped it on my body, and it just got better and better with every compliment I received.

I donned the maxi dress at the welcome party and got over 15 compliments (yes, I counted) from guests commenting on how pretty the dress is, and several even asked where I got it. Spoiler alert: The maxi is from Abercrombie, and it’s currently on sale this weekend!

Get the Giselle Hardware Flowy Maxi Dress for $90 (was $150) at Abercrombie & Fitch! Please note, prices are accurate as of the publishing date but are subject to change.

The Giselle Hardware Flowy Maxi Dress is the one dress you’ll want to have in your closet for destination weddings, fancy date nights and beyond. Honestly, I didn’t expect to garner such praise over a dress, but it just confirmed that I made the right choice in packing this little number in my suitcase.

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Related: Run! The 55+ Best Fourth of July Fashion Sales Are Live

This Fourth of July weekend is a big one as we celebrate America’s 250th birthday! But before you head out to enjoy hot dogs, fireworks and all the other festivities, Us Weekly shopping editors can think of another way to celebrate the holiday. You guessed it: taking advantage of all the fabulous fashion deals happening […]

In addition to the beautiful pink design, the dress stands out for its simple yet luxe-looking accents. The pleated ripple texture draws the eye in, especially when you walk. I also really like the gold U-ring decoration at the neckline that gives the dress a high-end appearance while also subtly showing a little extra skin.

The loose, trapeze silhouette may feel intimidating, but I promise that it’s actually a huge selling point. The unpredictable, tropical weather couldn’t hold a flame to this dress; the fit allowed air to breeze through and it lightly skimmed my body. I could walk, sit and dance without worry. Oh, and the bra-free design allowed me to forgo my usual strapless bra, and yet, I still felt covered and supported.

Despite the long maxi design, petite girls can also sport the dress! As someone who is 5’2″, I know the struggle of finding long dresses that don’t overwhelm my frame, but this one actually hits the sweet spot. It’s available in regular, tall and petite lengths, so naturally I chose the latter. And when I paired it with platform sandals, the dress looked like a true maxi, which rarely happens.

The fabric is just as lovely, providing a sheen appeal due to the satiny material. With all these factors, it’s no wonder several people who complimented the dress were shocked I got it at a mall brand.

If I could get the Giselle maxi dress again, I totally would. It’s breezy, stunning and compliment-worthy. And right now, you can get it on sale with an extra 20% off when you add it to your cart. Lucky you!

Get the Giselle Hardware Flowy Maxi Dress for $90 (was $150) at Abercrombie & Fitch! Please note, prices are accurate as of the publishing date but are subject to change.

Looking for something else? Explore more Abercrombie summer clothes here and don’t forget to check out Abercrombie’s Summer Sale for more great finds!

Related: Jennifer Lawrence‘s Mary Jane Sneakers Are the Hottest Trend Right Now

Mary Jane flats may be mainstream, but Mary Jane sneakers? Now, that’s something a little out of our comfort zone. Here’s the thing: The trainers trend is one that we’ve been seeing all over New York City this season. Everyone from cool ‘It’ girls to fashion professionals to celebrities is donning the look, including Jennifer […]

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Just before Claire Kittle attended Taylor Swift and Travis Kelce’s star-studded wedding, she faced an unexpected wardrobe malfunction.

“[Kristin Juszczyk] saved me again,” Kittle, 32, wrote via her Instagram Stories on Saturday, July 4, sharing a photo of the fashion designer, 32, stitching her blue gown ahead of the celebratory event.

Kittle and Juszczyk were among the celebrity guests at Swift and Kelce’s Friday, July 3, nuptials at the iconic Madison Square Garden in New York City. The two San Francisco 49ers wives attended the ceremony alongside their respective NFL husbands, George Kittle and Kyle Juszczyk.

Kristin donned a royal blue satin corset dress that flowed into a color-blocked black bubble skirt with a tangle of diamond necklaces, while Claire chose a pastel blue sheath with a bedazzled illusion neckline.

Related: George Kittle and Wife Hit Travel Delays Ahead of Taylor Swift Wedding

San Francisco 49ers tight end George Kittle and his wife, Claire Kittle, have experienced unexpected travel delays ahead of friends Taylor Swift and Travis Kelce’s reported wedding date. “Just sat at BNA all evening,” Claire, 32, captioned a car selfie with George, also 32, via her Instagram Stories on Wednesday, July 1, using the code […]

The zipper on Claire’s dress, however, hit a snag just moments before Swift and Kelce, both 36, were scheduled to walk down the aisle.

“Had to cut the lining in my dress,” Claire explained via her Stories. “The zipper was stuck.”

Kristin reposted Claire’s upload to her Stories, writing, “I was sewing all night” alongside a pair of laughing emojis.

Kristin, who founded the NFL-themed fashion label Off-Season, was quick to fix Claire’s dress in time for the ceremony, when — and while surrounded by approximately 1,000 guests — Swift and Kelce said “I do.” 

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“The bride and groom’s wedding ceremony looks have been created by Christian Dior Haute Couture. They are designed by Jonathan Anderson, Creative Director of Dior Women’s, Men’s and Haute Couture Collections, in close collaboration with the bride and groom,” a rep for Swift said via press release. “This is the designer’s first couture wedding dress for a world-renowned celebrity. [Both of] their shoes were custom made by Christian Louboutin and the bride wore Cartier jewelry.”

Swift’s spokesperson further revealed that the newlyweds opted against a traditional bridal party.

“Her brother, Austin Swift, served as Taylor’s Man of Honor and Jason Kelce was Travis’ Best Man,” the statement added. “The ceremony joined both families together and was officiated by friend Adam Sandler.”

Selena Gomez glittered in gold while attending her best friend Taylor Swift’s highly-anticipated and star-studded wedding to Travis Kelce.

Gomez, 33, stunned in a fitted, curve-hugging beaded Oscar de la Renta gown for the newlyweds’ Friday, July 3, wedding  inside New York City’s famed Madison Square Garden arena. The Only Murders in the Building star completed her ensemble with a pair of diamond rings.

For glam, Gomez sported rosy eyeshadow and lipstick, which her hair was slicked back into an Old Hollywood-style bob.

Gomez watched Swift and Kelce, both 36, say “I do”  beside her husband, music producer Benny Blanco, who looked dapper in classic tuxedo with a bowtie.

Related: Selena Gomez Shines in Oscar de la Renta at Taylor Swift’s Rehearsal Dinner

Selena Gomez stepped out in style at her best friend Taylor Swift’s wedding rehearsal dinner on Thursday, July 2. Gomez, 33, rocked a black, strapless Oscar de la Renta gown, which featured laser-cut floral imagery along the bodice. She completed her ‘fit with Jimmy Choo stilettos, Fernando Jorge jewelry and a custom Grown Brilliance diamond […]

Blanco, 38, wore another tux for Swift and Kelce’s rehearsal dinner on Thursday, July 2, while Gomez chose a strapless Oscar de la Renta gown for the occasion. The singer paired her black frock with a pair of Jimmy Choo stilettos, Fernando Jorge earrings and a custom Grown Brilliance diamond ring.

Gomez has been close to Swift since 2008, when the pair first bonded during their respective  teen relationships with brothers Nick Jonas and Joe Jonas. Swift even attended Gomez’s wedding to Blanco in September 2025, where she wore a gold Oscar de la Renta gown of her own.

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For her big day on the eve of the country’s 250th birthday celebration, Swift opted for a bespoke Dior Couture gown.

“The bride and groom’s wedding ceremony looks have been created by Christian Dior Haute Couture. They are designed by Jonathan Anderson, Creative Director of Dior Women’s, Men’s and Haute Couture Collections, in close collaboration with the Bride and Groom,” a press release shared with Us Weekly read. “This is the designer’s first couture wedding dress for a world-renowned celebrity. Their shoes were custom made by Christian Louboutin and the bride wore Cartier jewelry.”

Swift and Kelce, 36, exchanged vows in front of upwards of 1,000 loved ones, including Gomez, Blanco, Bradley Cooper, Jessica Alba, George Kittle and Miranda Lambert.

If you’ve spent the last decade getting serious about what you eat, how you train, and which supplements actually have data behind them, there’s a piece of your daily routine that probably hasn’t kept up: the toothbrush in your bathroom. An electric toothbrush is one of the more well-studied upgrades you can make to a daily health habit — and the clinical data behind it is harder to ignore once you’ve seen it.

A 2025 YouGov survey found that 64% of Americans are still using a manual toothbrush. Only 31% have moved to powered. That’s a striking gap given what we now know about oral health. The case for upgrading to a quality electric toothbrush is stronger than ever, and ARU is making it with clinical data behind it.

What the Research Says About Manual Brushing

The case against manual brushing isn’t aesthetic, it’s mechanical. Four problems show up consistently:

• Manual brushes are less effective at removing plaque along the gumline and between teeth — the exact zones where gum disease starts.
• Most people brush too aggressively, which causes gum recession and enamel wear over time. Manual brushes don’t offer any feedback to stop you.
• The American Dental Association (ADA) recommends two minutes of brushing. Most people fall well short, and a manual brush has no way to tell you so.
• Manual brushing relies entirely on technique — angle, pressure, coverage, duration — which tends to be inconsistent brush to brush.

You can clean your teeth effectively with a manual brush. The point is that the best electric toothbrushes remove the guesswork, which matters when you’re optimizing for long-term oral health rather than just getting through the morning routine.

What’s Unique About ARU’s Electric Toothbrush

ARU is a sonic toothbrush built to deliver a clinical-grade clean without the gum trauma that often comes with manual brushing. The mechanism matters: sonic vibrations break up plaque along the gumline and between teeth — the regions where manual technique most reliably fails.

Related: The Best Sonic Toothbrush Upgrade for Sensitive Gums and Better Oral Health

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If you’ve rebuilt your morning routine around magnesium, a continuous glucose monitor and a meticulously curated supplement shelf, there’s one tool you probably haven’t reconsidered in years: the toothbrush by your sink.  For a category most people grab off a drugstore shelf, oral care has become a surprisingly relevant frontier in preventive wellness. The ARU […]

What the brush adds beyond mechanism: a two-minute timer with a 30-second quadrant pulse, three modes and three intensities, and the option to dial pressure down for sensitivity or up for a deeper clean. Pressure becomes a setting, not a guess.

As a rechargeable electric toothbrush, ARU runs for 45 days or more on a single charge and uses wireless charging when you do need to top it off. That’s a meaningful upgrade from brushes that need a weekly trip to the charging cradle.

The Clinical Trial Behind the ARU Toothbrush

A 28-day clinical trial conducted by Ashtel Studios split 62 participants between ARU and an ADA-accepted manual toothbrush, with both groups brushing twice daily for two minutes. The aru toothbrush outperformed manual across every measure.

• 15x more plaque removed than a manual toothbrush
• 9x more plaque removed in a single use
• 74% reduction in gum bleeding
• 46% improvement in overall gingival health
• 93% of gums classified as healthy after one month
• 140% improvement in plaque removal in hard-to-reach areas
• Safe for sensitive teeth and gums without irritation

A separate independent study of 140 participants over 35 days found that 91% of users would recommend ARU.

What’s in the ARU Toothbrush Starter Kit

The ARU Starter Kit ships with the sonic handle, one brush head, a wireless charging base, a USB cable with wall adapter, a magnetic mirror mount, a travel case and a travel handle protector. It’s a complete setup with nothing sold separately, which matters if you’ve ever bought an electric brush and discovered the travel case costs another $40.

Why ARU’s Toothbrush Heads Matter

The electric toothbrush heads are doing most of the actual cleaning, and ARU’s are designed differently than most. Ultra-soft tapered bristles clean along the gumline without abrading it, and they’re 20x slimmer than standard bristles, so they reach between teeth and below the gumline. A hexagonal bristle pattern improves coverage per stroke, and a metal-free core avoids the corrosion you’ll see with heads that use metal anchors over time.

Related: The Sonic Toothbrush Features That Actually Matter for Gum Health

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Shopping for a sonic toothbrush for sensitive gums means wading through a large range of  prices and a wall of confusing marketing claims. For most households the question isn’t whether to upgrade. It’s whether the upgrade actually does anything, and how to avoid wasting money on features that don’t matter. The ARU Sonic Toothbrush Starter […]

ARU recommends swapping heads every three months, in line with ADA guidance. That matters because worn bristles clean less effectively and old heads accumulate bacteria. A refill subscription ships a new head every quarter at a 20% discount, plus a lifetime warranty on the handle.

The 7-Day Challenge Your Smile Has Been Waiting For

ARU’s 7-Day Challenge is a fair way to evaluate it: brush with ARU for a week, then on day 8, switch back to your old brush for one session. The contrast is the data point. Most people notice immediately — the smoothness of their teeth, the absence of low-grade gum sensitivity they’d accepted as baseline.

The 30-day money-back guarantee removes the financial argument against trying it. The clinical data removes the evidentiary one. What’s left is whether your oral care routine deserves the same scrutiny you’ve applied to the rest of your health.