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Alibaba just admitted it’s struggling to keep up with rival chipmakers and AI shops

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Systems

Reveals decent new homegrown accelerator and tiny production volumes

Chinese tech giant Alibaba has revealed a new accelerator and accompanying rack-scale server rig without offering much detail about their performance – and also admitted it’s only been able to make chips in trivial quantities.

The new chip is called the Zhenwu M890, and comes from Alibaba’s semiconductor design business T-Head. Neither company has said much about it other than stating it includes 144GB of on-chip memory, possesses “800 GB per second of inter-chip bandwidth” and natively supports precision formats from FP32 down to FP4.

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The Chinese giant didn’t offer any info about performance other than to say it delivers “three times the performance of its predecessor, Zhenwu 810E.” Based on the specs of the old and new devices, we think the M890 might give Nvidia’s 2024-vintage H200 a run for its money.

That means the most interesting figure in Alibaba’s announcement is 560,000 – the number of Zhenwu chips Alibaba says T-Head has made to date.

By way of contrast, Nvidia says AWS alone will rack and stack one million of its GPUs this year. AWS’s spending on AI infrastructure is at similar levels to Microsoft, Meta, and Google, so it’s conceivable that Nvidia will make and sell three or four million GPUs to satisfy those four customers alone.

Alibaba’s announcement doesn’t offer any information about production volumes for the M890.

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The company did talk up the machines the M890 will run inside – a new beast called the Panjiu AL128 Supernode Server Alibaba described as “a rack-scale system that packs 128 AI accelerators into a single unit and delivers petabyte-per second internal bandwidth … designed specifically for the concurrency patterns that agents generate: unpredictable, high-frequency bursts of inference requests that overwhelm conventional compute clusters.”

It seems Alibaba intends racks packed with M890s plus Panjiu AL128s to handle agentic workloads.

T-Head has also created a new networking chip called the “ICN Switch 1.0,” which we’re told “delivers up to 25.6 Tbps of aggregate bandwidth and enables congestion-free communication across clusters of 64 accelerators.” Those are specs that Broadcom and Nvidia reached years ago.

Alibaba T-Head M890 chip and  Panjiu AL128 Supernode Servers

Alibaba’s T-Head M890 chip and Panjiu AL128 Supernode Servers

Alibaba’s chips therefore deliver performance that leaves its cloud well behind its western competitors, which would be a problem if its Chinese peers were buying kit from Nvidia. But despite the US lifting export restrictions on some advanced AI hardware, Beijing has not let local buyers acquire any: Nvidia recently told investors it doesn’t expect to win any revenue from China for the foreseeable future.

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Chinese hyperscalers haven’t announced capex spending at anywhere near the levels of their American rivals. Perhaps we now know why: T-Head can’t get a lot of gear made, probably because accelerators like the M890 require an advanced semiconductor manufacturing process that Chinese companies can’t access from offshore fabs due to US sanctions. Chinese fabs can’t yet match the prowess of TSMC, the source of most high-end GPUs.

So how are China’s tech giants meeting demand? We’ve previously covered attempts to smuggle Nvidia parts into China and Bloomberg yesterday reported Taiwanese authorities have cracked down on GPU smugglers. We’ve also seen suggestions that Chinese companies send storage devices across borders to move data into facilities that have Nvidia kit waiting to run training workloads. ®

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E-Fortune Cookie Will Humble, But Never Crumble

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Will your next project be a success? Only time will tell, but if you build [gokux]’s tiny ESP32 fortune cookie, we predict that, at the very least, there won’t be any crumbs involved.

After briefly entertaining the idea of shoving an ESP32 in a standard fortune cookie, [gokux] thought better of it and came up with this instead. Once shaken, this small gadget displays a fortune on its e-paper screen. It can store over 3,000 fortunes and works entirely offline, so you’re never without an oracle.

Inside you’ll find a Seeed Xiao ESP32-S3 Plus and a matching e-paper display board. [gokux] is detecting the shakes with an MPU-6050 accelerometer, and powers everything with a small Li-Po pouch.

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If you tire of the fortunes that shake out, the small buttons on the left side will get you into the other modes, which are a dice roller and a coin flipper. Again, you just shake the thing until you get what you want. Be sure to check it out in the video after the break.

Want to know how an MPU-6050 works, and what it looks like under the hood? Yeah, we thought so.

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CEO of Paul Allen’s $3.1B science and tech fund steps down less than a year after launch

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Dr. Lynda Stuart’s last day at the Fund for Science and Technology was May 8. (File photo courtesy FFST)

The first CEO of the Fund for Science and Technology, the $3.1 billion foundation responsible for giving away a large portion of the late Microsoft co-founder Paul Allen’s fortune, has stepped down nine months after its public launch.

Dr. Lynda Stuart, a physician-scientist who previously led the Institute for Protein Design at the University of Washington, announced her departure on Thursday, saying the foundation will have “different leadership” for its next phase. No reason was given for the change.

The Seattle-based foundation launched publicly in August with a mandate to deploy at least $500 million over four years in bioscience, the environment, and AI for good.

It has awarded at least $30 million in grants to institutions including Fred Hutchinson Cancer Center, Seattle Children’s, Benaroya Research Institute, and Scripps Oceanography.

Stuart’s last day was May 8, according to a spokesperson for the Allen estate, who said Stuart made the decision to step down. Chief Financial and Operations Officer Liz Carey and Chief Programs Officer Marc Malandro will lead the organization in the interim, with the board starting a CEO search in the future.

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The change follows broader shifts in the Allen philanthropic ecosystem. Earlier this year, the foundation’s shift toward applied uses of AI and a new proposal-based funding process for the Allen Institute for AI contributed to the departure of several top researchers — including former Ai2 CEO Ali Farhadi, who joined Microsoft with at least nine other colleagues.

It also comes at a pivotal moment more broadly for the Allen estate, which is led by Paul Allen’s sister, Jody Allen, as the estate works to sell his professional sports franchises.

  • The sale of the Portland Trail Blazers was approved by the NBA Board of Governors in March, in a two-part deal valued at a reported $4.25 billion.
  • The Seattle Seahawks went on the market in February, weeks after winning the Super Bowl, and are expected to sell for upward of $9 billion, according to ESPN.

Allen directed that all proceeds from the sale of his sports teams and other assets would go to philanthropy, and FFST is expected to oversee a large portion of those proceeds.

Jody Allen chairs the FFST board. The board also includes Allan Jones, president emeritus of the Allen Institute; Tom Daniel, a UW professor emeritus; and Nancy Peretsman, a managing director at investment bank Allen & Company.

Former Microsoft CEO Steve Ballmer, who was on the board when FFST launched in August, is no longer listed as a member. Ballmer, who served on the board from its formation in 2022, completed his service in March, the spokesperson for the Allen estate confirmed.

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In her LinkedIn post, Stuart alluded to the challenging federal funding environment for science, saying FFST’s early investments “provided hope when scientists didn’t have any” and “preserved key programs that would have otherwise been dismantled.” She said the foundation will remain grounded in Seattle, continuing to contribute to Allen’s legacy.

Stuart, reached via direct message, referred to her post and directed further inquiries to the foundation. As for what’s next for her, she wrote in her public post: “Science is a global enterprise, and as a citizen of the world, who knows what that might be?”

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AT&T Sues California In Bid To Stop Offering Traditional Phone Service

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An anonymous reader quotes a report from Reuters: AT&T on Wednesday filed suit (PDF) against California officials seeking a court order declaring it does not have to continue offering traditional copper wire phone service to new customers as it vowed to spend $19 billion on modern telecom services. California requires the U.S. wireless carrier to spend $1 billion annually to maintain a century-old telephone network that few use, AT&T said, saying the network now serves just 3% of households in AT&T’s California territory.

AT&T’s suit named the California Public Utilities Commission and the state attorney general. AT&T said it is committing to investing $19 billion in California as it works to connect more than 4 million additional households and businesses across California by 2030 and added IP-based networks are far more reliable and efficient. AT&T also Wednesday asked the Federal Communications Commission for permission to discontinue traditional phone service in parts of California where it has faster, more reliable service available. It also filed a petition with the FCC to declare that California’s rules that effectively require AT&T to power, repair and sell traditional phone service, even after the FCC has authorized the service to be phased out, are preempted by federal standards.

AT&T added that transitioning from copper will save an estimated 300 million kilowatt-hours annually by 2030 or the equivalent of eliminating emissions from 17 million gallons of gasoline. The company added that California has already suffered about 2,000 outages from copper thefts this year and it struggles to find replacement parts. The federal government and virtually all states where AT&T historically offered copper-wire service “have now eliminated outdated regulatory obstacles” allowing AT&T to begin powering down its old network and increasing its investments in modern communication technologies, the company said in its lawsuit filed in U.S. District Court in southern California.

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Flipper One Brings Linux Computing Straight Into Your Pocket

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Flipper One Pocket-Sized Linux Computer
Flipper Devices announced its newest creation today with Flipper One, a compact device that delivers real Linux power in a form small enough to carry everywhere. This gadget shifts focus toward networking and everyday computing tasks while keeping the spirit of hands-on experimentation that fans know from the company’s earlier work.



With dimensions of 155 by 67 by 40 millimeters, it’s a little unit that’s ideal for slipping into a pocket or clipping onto a keychain, and it won’t weigh you down. To make this item easy to operate on a daily basis, the builders used robust materials and labeled each port so it’s clear what’s going on.


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  • LOOKS SMALL. LIVES LARGE — At just five by five inches, Mac mini is designed to fit perfectly next to a monitor and is easy to place just about…
  • CONVENIENT CONNECTIONS — Get connected with Thunderbolt, HDMI, and Gigabit Ethernet ports on the back and, for the first time, front-facing USB-C…

At the heart of the device is a powerful Rockchip RK3576 CPU with eight cores, which is paired with 8GB of super-fast RAM and 64GB of internal storage that can be expanded with a microSD card. Don’t worry about it freezing up on you; the device has a second processor dedicated to basic operations and screen stuff, allowing the main system to take a load off when needed.

Flipper One Pocket-Sized Linux Computer
The connectivity choices are quite extensive, with two gigabit ethernet connections allowing you to connect directly to a wired network if necessary. Wi-Fi 6E and Bluetooth are included as standard, as well as a full-size HDMI connector capable of delivering seriously fine 4K video at 120 frames per second. Then there are two USB connections: one for video and one for external power. There’s even an extension port for add-on modules, allowing you to add cellular data or additional storage.

Flipper One Pocket-Sized Linux Computer
You navigate the device using a small monochrome screen in a nice bold orange and black color scheme, as well as a directional pad and some specialized buttons, and there’s also a wonderful touch-sensitive area for when you don’t have an external display or keyboard available. Even when browsing the menus on your own, the controls feel rather easy. They’ve even created a modified Debian Linux version to run on this device, and the FlipCTL interface organizes all of the basic utilities into neat simple menus that are much easier to use on the little screen. The software also allows users to save complete system profiles, so you can save how you have all of your apps and settings configured and easily switch between them if necessary, without having to reflash the entire system.

Flipper One Pocket-Sized Linux Computer
It’s a helpful little instrument for completing practical tasks. It might function as a portable router, a network bridge between many connections, or even a secure gateway for data transfers. If you connect it to a display and other accessories, it can transform into a simple tiny desktop for use on the go or in the field. If you install the appropriate module, you can even begin offline AI tasks or signal monitoring without the need for an internet connection.

Flipper One Pocket-Sized Linux Computer
The development process is completely open, as Flipper Devices has a dedicated portal where anybody can view plans, participate in conversations, and even contribute code or testing. The team is working with outside expertise to get mainline Linux support up and running on the device, giving users complete freedom.

Flipper One Pocket-Sized Linux Computer
Early estimates suggest that the base model will cost less than $350 when it finally hits the stores, but we’ll have to wait and see how things shake out, as the community is still working to smooth out the last few bugs and get everything exactly perfect. To give customers additional options, the Flipper One is a companion to the original model rather than a replacement, so you’ll have a clear choice for whatever project you’re working on.
[Source]

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Making A PCB The Old-Fashioned Way

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Nearly all modern PCBs are designed with the help of EDA software, but not all of them. [ALTco] shows us the process of plotting out a board the old-fashioned way — by hand.

Back in the day, drawing out the traces on a PCB lead to beautiful, smooth lines that [ALTco] wanted to imitate. But first, he needed to figure out how the rest of the fabrication process worked. He starts by just experimenting, both with the “resist” markers and paint, and the etching compound. Things rarely work first-try, and neither did his home-made etchant. So then it was time to buy some ferric chloride, the standard copper etchant for PBCs. A few more tests sorted out which permanent marker worked best.

[ALTco] starts by thoroughly cleaning a raw copper-clad board so the marker sticks properly, then draws the circuit for a little analog fan controller. The board is then laid in a bath of the etchant for several minutes while gently rocking it to keep the reaction going. Finally the board is taken out, etchant stored for re-use, and the board washed with water and then presumably IPA to remove the remaining marker. Some assembly of the newly-printed circuit board later and you have a cute little smoke absorber for your soldering projects.

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BMW Motorrad Vision K18 Concept Teases a Striking Cruiser That Draws Speed Straight from the Skies

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BMW Motorrad Vision K18 Motorcycle Concept
BMW Motorrad revealed its latest vision motorcycle at the Concorso d’Eleganza Villa d’Este on Lake Como this May. Called the Vision K18, the machine turns heads with its long, low lines and unmistakable presence. Designers looked to high-speed aircraft for guidance, crafting a form that feels ready to launch even when parked on the pavement.



Visitors are immediately drawn to the Vision K18’s extended shape. Hand-shaped, the smooth aluminum panels give the bike a sleek, aerodynamic aspect, catching the light and appearing impossibly long, with nearly two meters of panel length down each side. Forged carbon parts are employed when extra strength is required, adding a nice touch of contrast to the overall design.


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Six air intakes protrude from the front end, supplying air to a unique central filter installed directly where the gasoline tank would normally be, resulting in a fantastically flat back profile. Another six exhaust pipes exit via a large carbon-framed area where saddlebags would ordinarily be located, contributing to the bike’s overall clean, purposeful appearance. Put simply, the design has the clean lines of a bagger, but without any storage.


The powerplant is an 1800cc inline-six, boldly placed at the core of the bike. BMW has emphasized the engine’s visual and mechanical focus; observe how the 6 intakes and 6 exhaust pipes match up precisely with the layout of the six cylinders, making the motor impossible to overlook and reinforcing the idea that this is a performance bike. The delivery is smooth and powerful, with a distinct character that has long been associated with BMW’s six-cylinder designs. Plus, the heat haze effects in the presentation only add to the sensation of speed and raw energy emanating from the engine, which is rather impressive.

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BMW Motorrad Vision K18 Motorcycle Concept
BMW Motorrad Vision K18 Motorcycle Concept
BMW Motorrad Vision K18 Motorcycle Concept
The Vision K18 has a distinct style and feel due to the combination of old and new, traditional workmanship and technological processes. For example, some of the aluminium components have been planished by hand, giving them a lovely, handcrafted appearance. Other portions have been sprayed in flame spray, giving them the appearance of a classic racing exhaust header, which is a nice touch. The headlight is especially impressive since it is a stacked LED design that has been set up to operate actively and is designed to fit in with the six-cylinder motif. There’s even hydraulically adjustable suspension to modify ride height, allowing you to lower the bike for a serious, aggressive posture or raise it for extra clearance or comfort.

BMW Motorrad Vision K18 Motorcycle Concept
BMW Motorrad Vision K18 Motorcycle Concept
BMW Motorrad Vision K18 Motorcycle Concept
Everything about the Vision K18 exudes confidence and performance. The proportions are stretched out like an arrow in flight, with a wide tail and sculpted saddle section that resembles the lines of a supersonic jet. Even when the bike is stationary, the way it is constructed gives you a sense of forward movement, as if it is straining to move. BMW developed this as a one-off to test where their designs could go on a motorcycle, but there are numerous hints and references to future production models, touring and cruising bikes that could be built based on this vision.

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Spotify’s new AI app can generate daily briefings and personalized podcasts for you

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A month ago, Spotify let you build a podcast playlist with just a prompt. Now it wants to skip the playlist entirely and generate the podcast itself. Studio by Spotify Labs is a new standalone desktop app that uses AI to create personal podcasts, daily briefings, and playlists built entirely around your life.

We’re introducing Studio by Spotify Labs, a new app that can create personalized podcasts, playlists, and daily audio briefings from a simple prompt 💚 pic.twitter.com/uOfhHxO2B6

— Spotify News (@SpotifyNews) May 21, 2026

It pulls from your Spotify listening history across music, podcasts, and audiobooks, and with your permission. It can also tap into your calendar, inbox, and notes to make content that actually fits your day. Studio is launching as a Research Preview in over 20 markets for users aged 18 and above, coming in the next few weeks.

What can Studio by Spotify Labs actually do?

The app is conversational, meaning you talk to it like a chatbot and it builds audio around your request. You could ask it to create a daily briefing for a road trip using your bookings and calendar, recommend a dinner spot along the route, and wrap up with a podcast you would enjoy on the drive.

The AI agent behind it can also browse the web and pull real-time information, like current news, trends, or local recommendations, to shape what it creates. Everything generated in Studio saves directly to your Spotify library and syncs across your devices, so it moves with you from your desktop to your commute.

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Importantly, what you create is private and not available publicly. Spotify is clear that this is an early preview and the AI can make mistakes, so it encourages users to review outputs before relying on them.

How does this compare to what is already out there?

Google’s NotebookLM has been doing AI-generated podcasts since 2024, and Amazon and Microsoft have since launched similar features in Alexa Plus and the Edge browser. Spotify’s edge is that its users are already there for audio, which gives Studio a more natural home than a notes app or a browser.

The launch also follows Spotify’s recently released ‘Save to Spotify’ tool for developers who use Claude Code or OpenClaw to generate personal podcasts. Studio brings the same capability to everyone else, without any coding.

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Dirac Live Bass Control Comes to NAD Streaming Amplifiers: Smarter Bass Without Buying New Hardware?

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Dirac is bringing Dirac Live Bass Control to select NAD streaming amplifiers, giving owners of the M33, M33 V2, M10, M10 V2, M10 V3, and C 658 a more advanced way to fix the part of stereo playback that usually behaves like it has outstanding warrants: the bass.

Available as an optional $299 software upgrade, Dirac Live Bass Control builds on the Dirac Live Room Correction already included with these NAD models and uses measurement data from each subwoofer to analyze how bass is distributed throughout the room. The software then identifies gaps, resonances, and uneven low-frequency behavior, helping deliver smoother crossover integration between speakers and subwoofers, more consistent bass across the listening area, better multi-subwoofer management, and greater flexibility in subwoofer placement.

To use Dirac Live Bass Control, NAD owners will need to update their streaming amplifier to BluOS version 4.16.6. A Dirac Calibration Mic Kit is also available separately for NAD products.

“The integration of Dirac Live Bass Control into select NAD amps marks a strong step forward, expanding Dirac’s market presence while enhancing the audio performance of NAD’s renowned lineup,” stated Rikard Hellerfelt, VP and Head of Consumer Electronics at Dirac. “Traditionally, configuring subwoofers for optimal performance has been complex and often imprecise. Our advanced bass control technology co-optimizes subwoofers and speakers, creating a seamless blend at the crossover point. This innovation eliminates seat-to-seat sound variation, delivering impactful bass that’s free of unwanted reflections and boominess – making premium bass quality accessible to everyone, from professional installers and audiophiles to everyday consumers.”

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Dirac Live Bass Control goes beyond basic room correction by time-aligning all speakers and adjusting low-frequency phase so the subwoofers and main speakers behave like one system, not a custody dispute. That matters because bass is usually where rooms do their worst work.

nad-m33-v2-lifestyle
NAD M33 V2 Integrated Amplifier with DALI Loudspeakers

The upgrade allows NAD M33, M33 V2, M10, M10 V2, M10 V3, and C 658 owners to co-optimize their speakers and subwoofers for a smoother blend between low and higher frequencies, while also giving them more freedom to place subs where they actually fit in the room. These BluOS-enabled NAD components can also store multiple Dirac filter presets for different listening positions or room conditions, with quick switching available through the BluOS Controller app.

What Is Dirac Live Bass Control and Why Does It Matter?

Dirac Live Bass Control is designed to help users get better bass from one or more subwoofers by analyzing how low frequencies are distributed throughout the room. It uses measurement and location data from each subwoofer, identifies uneven bass response, and applies correction so the low end is more consistent across the listening area.

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It also corrects the timing relationship between the subwoofers and the main speaker pair, helping the system behave more like one properly integrated source instead of three boxes arguing in a basement. The result is smoother bass through the crossover region, tighter low-frequency response, more effective multi-subwoofer management, and greater flexibility when it comes to subwoofer placement without completely sacrificing performance.

Dirac Live Bass Control sits within the broader Dirac Live family, which also includes Dirac Live Room Correction. That platform is already used across a range of products from Onkyo, Pioneer, Integra, Denon, and Marantz, and is designed to improve imaging, clarity, speech intelligibility, and low-frequency control by reducing room-related resonances across the listening area.

nad-m33-lifestyle
NAD M33

The Bottom Line

Dirac Live Bass Control on select NAD streaming amplifiers is for listeners who already invested in serious two-channel systems and want better bass integration without swapping hardware or turning the room into an acoustic science fair. If you use one or more subwoofers with the NAD M33, M33 V2, M10, M10 V2, M10 V3, or C 658, this upgrade matters because it addresses timing, phase, crossover blending, and bass consistency across the room — not just the sweet spot.

What makes it useful is the flexibility. Multiple Dirac filter presets can be stored for different seats or room conditions and changed from the BluOS Controller app. Drapes open, drapes closed, different listening position, different bass behavior. Very fancy. Very real. Just remember: Dirac Live Bass Control is an optional $299 license upgrade, not a free NAD firmware gift from the audio gods.

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Where to buy:

For more information: dirac.com/brands/nad

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Google Won’t Rest Until Gemini Is Everywhere In Your Home

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Google is trying to get more hardware partners to develop and release devices with Gemini for Home. The company has announced that Gemini for Home is now a “full-stack AI” offering, combining Google Home APIs with Gemini’s features. It’s expanding the Google Home Gemini built-in program to give companies a way to “skip the multi-year research and development phase” typically needed for the development of AI-enabled hardware. Google is giving them access to fully validated scalable
reference designs, including SOCs, sensors and mics, built by its partners. Companies can then use those designs to create, mass produce and release cameras and speakers with Gemini controls. 

The company is also encouraging carriers, ISPs and security firms that want to use its reference designs to integrate its Google Home Premium AI subscription service with the devices they make. Google says the subscription will allow its partners to offer users features like Home Brief, which summarizes home activity while they’re away, and advanced deterrents, which create simulated presence in empty homes using automations. Google Home Premium used to be known as Nest Aware and will cost users at least $10 a month or $100 a year for the standard tier, or double that for the “advanced” option. If you’re already subscribed to Google’s $20 monthly AI Pro subscription, that comes with standard access included, while $250-per-month Ultra subscriptions get the advanced tier.

Google has been rolling out Gemini to all its products for a while now and redesigned its Home app with a focus on the AI assistant before releasing it globally last year. The new app features an “Ask Home” button that users can tap to ask Gemini, but it will just prompt them to sign up for the AI experience if they prefer to use Google Assistant, the company’s pre-AI-boom assistant offering. 

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With the advent of Google’s expanded program, more Gemini-powered devices are bound to come out. Those not quite fond of having Gemini everywhere can use Home Assistant or the Apple HomeKit for their automation needs and de-Gemini their Google apps with help from our instructions here



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Why this Seattle-area startup is putting its name on the front of an English Premier League soccer team

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Crystal Palace Football Club and Seattle-area open-source software platform Temporal are partnering on a front-of-shirt sponsorship deal. (Crystal Palace Image)

A Seattle-area developer tools startup is doing something that no amount of banner ads or conference booths could: it’s putting its name on the chest of an English Premier League football club.

Temporal, the Bellevue workflow orchestration company valued at $5 billion, announced Thursday that it is becoming the front-of-shirt sponsor of Crystal Palace Football Club beginning with the 2026/27 season.

It’s a marriage between a 7-year-old startup — whose customers include OpenAI, Netflix, and JPMorgan — and a South London soccer team with 164 years of history.

“Our mission has always been to put Temporal in the hands of every developer building the next generation of software, and the conventional playbook for getting there only reaches so many of them,” Temporal co-founder and CEO Samar Abbas wrote in a LinkedIn post announcing the deal. “Millions of developers around the world still haven’t had a reason to find us. A partnership with one of the most watched leagues and beloved teams on the planet changes that math.”

Front-of-shirt sponsorship in the Premier League is serious money. The biggest deals — Manchester City’s arrangement with Etihad Airways, for example — run north of $80 million per year. For a mid-table club like Crystal Palace — whose previous front-of-shirt deal with Asian betting company Net88 was reported to be worth around £10 million, or roughly $13 million, per season — the figures are considerably more modest.

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The timing works in Temporal’s favor: starting with the 2026/27 season, the Premier League is banning gambling companies from the front of shirts, freeing up more than $125 million in combined annual sponsorship value across the league and pushing clubs to court a new class of sponsors — including, apparently, developer infrastructure companies from the Pacific Northwest.

Temporal co-founders Samar Abbas, left, CEO, and Maxim Fateev, CTO. (Temporal Photo)

Co-founded in 2019 by Abbas and Maxim Fateev — veterans of Amazon, Microsoft, and Uber — Temporal builds open-source software and a cloud service that helps companies run long-running, complex workflows reliably — what it calls “durable execution.”

The rise of AI agents has turbocharged demand for that kind of reliability, with Temporal raising $300 million earlier this year and growing revenue more than 380% year-over-year.

And the deal is more than a logo placement: Crystal Palace is becoming a Temporal Cloud customer, using the platform to modernize its e-commerce, payments, fan experience, and matchday operations as the club undergoes a major stadium redevelopment.

Crystal Palace plays at Selhurst Park, a 25,000-seat stadium in the London Borough of Croydon that has been the club’s home since 1924. The Eagles trace their origins to 1861, making them one of the oldest football clubs in the world.

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The club nearly ceased to exist in 2010, when a consortium of supporters led by chairman Steve Parish had 24 hours to find a buyer or watch it be liquidated. They saved it, and what followed was one of English football’s better comeback stories: promotion to the Premier League in 2013, a first-ever FA Cup title in 2025, and now a berth in next week’s UEFA Conference League final in Leipzig, Germany, against Spain’s Rayo Vallecano.

Crystal Palace Football Club fans outside Selhurst Park in South London before a January 2025 match against Chelsea F.C. (GeekWire File Photo / John Cook)

Temporal CMO Clair Byrd, who wrote about the deal in a company blog post, said the partnership resonates because the two organizations share a core value.

“We spend a lot of time thinking about durable systems, resilience, and what it means to build things that people can rely on over long periods of time,” she wrote. “You know better than anyone what this shirt is worth in this community, and we’re not going to claim we already understand what it means to wear it. That is something we have to earn.”

With Seattle set to host matches this summer as part of the 2026 FIFA World Cup, the region is buzzing with soccer fever — and the tech scene is increasingly getting in on the action.

Temporal isn’t the only tech name with skin in the English game: Shivaas Gulati, co-founder of digital remittance company Remitly and new startup Arkero, joined the ownership consortium of Southend United — a fifth-tier English club — in 2024, with plans to use AI and software to modernize the club’s operations.

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