Talk about sticker shock. Amazon just raised the prices of some of its most popular electronics — including Kindles, Echos, Fire TVs and more — by up to 60%.

You can thank the so-called RAMageddon for the across-the-board hikes, according to a company spokesperson, who blamed the rising prices on “significant increases in memory and storage component costs.”

The hardware component shortage isn’t new. The AI industry has been gobbling up the world’s supply of memory and storage for more than a year now, hacking away at the budget laptop and smartphone industries as tech companies scramble to allocate the remaining resources in the supply chains.

Now the buck is being passed to consumers buying e-readers, smart home products and more. Amazon’s largest price hikes affected its most inexpensive electronics, making entry-level products less affordable. The Echo Dot smart speaker jumped from $50 to $80, representing a startling 60% price increase. Other base-level products, such as the starter Kindle and Fire TV Stick HD, saw price hikes of 36% and 14%, respectively.

Read more: Best Smart Home Devices of 2026: Everyday Upgrades

An Amazon spokesperson told CNET that the company is still trying to figure out more accessible pricing, but that increases were needed to account for hardware costs. “After absorbing these increases for as long as we could, we recently adjusted pricing across our product lines,” the spokesperson said.

Conspicuously missing from the recent round of price hikes were Amazon’s Ring doorbell cameras. The $220 Echo Studio smart speaker was also spared from a price increase, though almost every other Echo product saw a hike of between 10% and 60%.

Amazon is far from the only company raising prices in response to the supply chain squeeze. Gamers have been brutalized by back-to-back console price increases and an ugly Steam Machine starting price. Folks looking for a new laptop have been routinely pummeled year-round.

Other smart home companies have struggled to keep up with rising component costs, too — which means consumers are besieged on all sides by rising consumer tech prices. Roku, a direct competitor to Amazon’s Fire TV streaming products, raised its prices by up to 60% just last month. Apple recently raised the price of its HomePod Mini smart speaker by 30%, and there are likely more price hikes on the way.

Here’s a full list of Amazon’s recent electronics price increases, by product type:

Tyler is a writer for CNET covering laptops and video games. He’s previously covered mobile devices, home energy products and broadband. He came to CNET straight out of college, where he graduated from Seton Hall with a bachelor’s degree in journalism. When Tyler’s not asking questions or doing research for his next assignment, you can find him in his home state of New Jersey, kicking back with a bagel and watching an action flick or playing a new video game.

You can reach him at tgraham@cnet.com.

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Rockstar and parent company Take-Two Interactive have spent the past week watching pieces of GTA 6 slip into public view one short clip at a time. A figure or group operating under the name Cyberleek began posting what looks like real gameplay footage on August 18. By the middle of this week the videos had piled up past a half-dozen, some of them still circulating even after the main website and Telegram channel went dark.

A lot of the action takes place from Jason’s perspective, one of the two main characters. Early on, you see him playing hoops outside a familiar house, climbing into vehicles, and even getting a little combative with a truck driver, whipping out a wrench and subsequently tasing and kicking him while he’s down on the ground. Jason spends some time behind the wheel of a high-performance sports car, cruising down the highway with no actual excitement, simply the act of driving itself. Another scene has him soaring through the skies in a jet at night, the radio blaring, city lights below him, and the shoreline extending out in all directions. Near the end of that flight, he fires a gun at a wall, and bullets with the word “LEEK” written on them appear, and that single detail led many people to believe the person recording had obtained a playable version rather than stolen pre-rendered clips.

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Gas stations have become a common location, and in one of the most recent clips, Jason appears, watches as someone puts fuel into a tub resting in the back of a pickup truck, and then steals the vehicle. The owner tries to stop him, and Jason ends up driving him over, resulting in blood and a severed leg, before crashing with another car, displaying the classic “Wasted” warning for the first time in these leaks. A brief toilet sequence follows, and after it concludes, there is a prompt on the screen telling you to “Return to Lucia,” which is the first time we’ve seen the second main character in whatever build the leaker is playing.

Cyberleek has framed all of this as a protest. They have said that the lack of a physical disk for GTA 6 is a concern, and that digital releases and exclusive material for special editions constitute a rip-off. At the same time, every video they release includes watermarks and QR codes for a crypto currency called $CYBERLEEK, and they promise to release more footage if the token’s value rises. To be honest, it’s a bit of a mixed message, with elements of protest and sales pitch.

Despite the leaked footage, Rockstar has not adjusted its release plans, with an Extended Look on Netflix on August 27 and the complete game scheduled for November 19 for the PS5 and Xbox Series X/S. Cyberleek’s footage appears to be quite ancient, with early build animation issues and unfinished scenery throughout. There are minimal story moments, with only a few short sequences and a hint of a second character in the prompt to “Return to Lucia.” Cyberleek promises more, but Take-Two is attempting to shut them down. However, for the time being, the leaks continue to flow.
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The Panasonic Q was a bizarre mashup. Its motorized disc tray accepted GameCube discs, DVDs and audio CDs. The company took the home theater part seriously. The Q had a Cinema mode for picture processing, along with audio features like Dolby Digital, DTS (Digital Theater Systems) for surround sound, Dialogue Enhancer and Bass Plus.

Those home theater features sure must have been nice for games like Super Mario Sunshine or Metroid Prime, right? Unfortunately, no. That’s because the Q’s home theater features were split off from the game console. Game audio was limited to the GameCube’s standard analog connections. There was even a hardware button to manually switch between the two modes because it wouldn’t change automatically based on the disc type. When it was time to switch, the system effectively powered down one side and restarted the other.

The Q also came with Panasonic-branded accessories reflecting the product’s duality. There’s a gray GameCube controller with Panasonic branding for games and a matching gray remote control for the DVD player. This wasn’t so much a hybrid device as it was two distinct machines from two companies sharing the same chassis. Oh, early oughts, how we miss you.

Setting aside the exterior, the gaming half of the Q was no different from a standard GameCube. You could pop in Super Smash Bros. Melee or Mario Kart: Double Dash!! and have an identical experience to your friend with the regular version. It had the same controller ports, memory card slots and full compatibility with the GameCube library (although unmodified models were region-locked to Japan).

The weird industrial design did lead to one tradeoff: the GameCube’s Game Boy Player didn’t fit. The optional accessory, which let you play Game Boy, Game Boy Color and Game Boy Advance games, lodged underneath Nintendo’s system. But because the Q’s base was different, Panasonic had to release a modified version of the Game Boy Player designed for its shiny, weird console.

Despite all of that effort, the Panasonic Q struggled to find an audience — mostly because it was damn expensive. It launched in Japan at ¥39,800 (roughly $313 at the time) — a lot of money for such an oddball product. Although that matches the PS2’s Japanese launch price, Sony’s console arrived nearly two years earlier, had already built a huge audience and made the DVD player a central selling point. Not to mention, you didn’t have to reboot your console to switch between the two modes. Plenty of modded imported units made it overseas, but the Q never launched outside of Japan.

Amazon raised the price of its own devices overnight on 21 August. The increases run to 60% on the cheapest product in the range, and they were not announced.

Fortune reported the change across the hardware line. Pocket-lint had reported the Fire TV increases earlier the same day. Amazon confirmed the rises and blamed memory and storage costs.

What Amazon said

Kristy Schmidt, senior communications manager for Amazon Devices and Services, gave The Verge the statement the company issued to every outlet that asked.

“The consumer electronics industry is facing significant increases in memory and storage component costs,” it reads. “After absorbing these increases for as long as we could, we recently adjusted pricing across our product lines. Our approach has always been to offer great products at accessible prices, and that commitment hasn’t changed.”

Amazon told Fortune it will run promotions across the lineup through the year.

The speakers

The Echo Dot went from $49.99 to $79.99. That is a 60% rise on the cheapest way into Amazon’s smart home range.

The Echo Spot rose from $79.99 to $109.99. The Echo Dot Max, which launched last year, went from $99.99 to $119.99. The Echo Show 8 rose to $199.99, the Echo Show 11 to $249.99, the Echo Show 15 to $349.99 and the Echo Show 21 to $499.99.

The e-readers

The 16GB Kindle went from $109.99 to $149.99, a rise of about 36%. The 16GB Kindle Paperwhite went from $159.99 to $199.99.

The streaming sticks

Pocket-lint listed the Fire TV range in full. The Fire TV Stick 4K Max rose from $60 to $85. The 4K Plus went from $50 to $70, the 4K Select from $40 to $50, and the HD model from $35 to $40.

The largest single increase in dollars was the Fire TV Cube, which went from $140 to $200. That device does not appear in the table The Verge published.

The Wi-Fi kit

The eero 7 three-pack rose from $349.99 to $399.99. The eero Pro 7 three-pack went from $699.99 to $799.99. Both are increases of about 14%.

What did not move

Ring cameras and video doorbells kept their prices, according to Fortune and The Verge. So did the Echo Studio, Amazon’s $219.99 speaker.

The Verge notes that Google has held the Home Speaker at $99.99. Pocket-lint notes that Google has held the TV Streamer at $100.

How the change was made

Amazon issued no announcement. Pocket-lint’s reporter found the increase by opening the Amazon app and noticing that the Fire TV Stick 4K Max was listed at $85.

Price history shows the Fire TV rises took effect across the board on 21 August, according to Pocket-lint, which contrasts that with Apple and Roku announcing theirs in advance.

Roku did this in July

Roku raised streaming device prices by up to 60% last month, and gave the same reason. The desk covered that increase on 26 July.

Engadget puts the Roku rises at up to $50.

The others who have raised prices

Apple raised Mac and iPad prices in June. Chief executive Tim Cook called the situation “a 100-year flood on memory pricing”. The desk covered the MacBook Air rise on 3 August. Apple also moved the HomePod Mini to $129 from $99.99 this summer.

Microsoft is raising Xbox console prices by $100 to $150 depending on the version, Fortune reports, and has stopped selling the 2TB configuration. Dell, HP, Lenovo and Asus have raised prices or cut the memory in their products.

The same squeeze in other categories

Nvidia’s largest customers were told that servers containing its AI chips will cost more than 15% more. The desk covered that rise on 22 August.

Chinese carmakers say printed circuit boards and multilayer ceramic capacitors are 20% to 30% short globally. The desk covered the carmakers’ shortage on 22 August. Xiaomi’s profit fell again last quarter as memory costs pushed up what its phones cost to build, which the desk covered as the memory crunch on 19 August.

Where the shortage started

The squeeze traces back to demand for memory from AI data centres. Counterpoint Research has warned that the surge threatens supply of broadband routers and set-top boxes, the same class of device Amazon has just repriced.

Two of the repriced Fire TV models, the 4K Select and the HD, run Vega OS, the Linux-based operating system Amazon introduced to replace Android on its cheaper hardware.

What Amazon told investors about memory

Andy Jassy raised the company’s capital expenditure guidance in late July. Amazon now expects to spend $220bn this year, up from a prior estimate of $200bn, mostly on data centres, and Jassy attributed part of the increase to higher memory costs.

He also told investors the company would not “have enough capacity to meet all the demand we have in 2026”, and added: “I believe this dynamic will also be true in 2027, too.”

Amazon Web Services took $42.2bn in the second quarter, up 37% from $30.9bn a year earlier. Jassy called it the fifth consecutive quarter of accelerated growth.

What the coverage does not settle

Amazon has not said how long the new prices hold, or which components drove which increase. It has not explained why Ring and the Echo Studio were left alone.

The two published price tables do not fully match. The Verge lists thirteen products with percentage changes. Pocket-lint lists five Fire TV models, including a Cube increase the other table omits. Neither is Amazon’s own list, because Amazon did not publish one.

The company has a device event coming this autumn, Fortune notes.

One number is worth holding lightly. The 60% headline applies to a single product, the Echo Dot. Most of the range moved between 11% and 25%, on The Verge’s figures.

Mexican jumping beans have long intrigued people with their capacity to twitch and hop across a table when touched by a hand or exposed to sunlight. A little moth larva within a hollow seed pod is responsible for the motion. Heat drives the larva to pull on silk threads, propelling the entire pod into rolls, flips, and short hops in search of cooler shade. Researchers at the Italian Institute of Technology’s Bioinspired Soft Robotics department have developed a robot that exhibits the same restless behavior without the usage of motors, batteries, circuits, or an onboard computer.

BeanBot the device is an electronics-free, entirely untethered marvel, as its movement is powered by some very fascinating temperature-responsive polymers that change shape when heated. However, those tweaks will not get the robot very far since the magic happens when the body begins to bounce, press, and slide against whatever surface it is sitting on. The beauty is that different surfaces yield completely diverse effects. On one terrain, the robot is on a rollercoaster ride, jumping and soaring. On another, it’s a death-defying stunt show, flipping end over end. Elsewhere, it’s a pleasant cruise, sliding and rolling around the ground. Even a slight slope will cause it to ascend, or the robot will pick itself up and dust itself off after a tumble. The publication reporting this discovery refers to all of this as “stochastic locomotion,” which results from the robot’s interaction with its environment.

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The design of BeanBot is fairly simple. Heat activates the actuators; that’s it. The geometry and friction will take care of the rest. There is no complicated programming telling the robot what move to make next. It’s all decided in real time by a combination of material response and physical contact. It’s like a small tadpole inside a real jumping bean, with no notion what the ground is like or what will happen next; all it wants to do is get away from the heat. The ultimate result is a gadget that can continue to operate in a variety of situations when wires become tangled and batteries run out.

Tests demonstrate that the thing can handle a wide range of surfaces and slopes, and that if it falls over, it can recover and continue moving. Furthermore, because there are no electronics, the whole thing remains lightweight and durable. Researchers are already considering utilizing large numbers of these robots to replace one or more traditional machinery. Consider a swarm of them released into a tough outdoor setting or a cramped inside space, with each one hopping and rolling around on its own, adapting to whatever its local surroundings are, and not requiring any central boss to tell it what to do.

BeanBot is not a super robot because it is neither the strongest or fastest thing on the market, but its true worth rests in demonstrating that effective motion can be created by just combining the correct materials and shape with the right surface. The Mexican leaping bean has been doing this for generations, and the Italian team has recently given it a modern body that operates on demand.
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Feature-packed smartwatches are expensive, so when a discount comes around, it certainly stands out.

You can now get the Amazfit T-Rex 3 for £188.99; that’s the lowest price we’ve seen this watch drop to since Prime Day.