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GCC Leaders Fast-Track GenAI Adoption Across Tax, Finance and Legal Sectors

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Editor’s note: The GCC region is moving quickly from experimenting with Generative AI to embedding it across core business functions. Deloitte’s newly released survey of tax, finance and legal leaders shows a clear acceleration in GenAI adoption, driven by a demand for smarter research, decision support and quality assurance. As regional companies navigate data privacy, governance and implementation roadmaps, this editorial note highlights momentum and the remaining gaps that organizations must address to translate ambition into measurable outcomes.

Key points

  • GenAI adoption is accelerating across tax, finance and legal functions in the GCC.
  • Non-adoption fell from 52% in 2024 to 29% in 2025, with participation rising 47% year over year.
  • Priorities have shifted toward research and analysis (41%) and quality improvement (38%).
  • Only 18% are piloting GenAI, 9% are scaling, and 10% have enterprise-wide AI strategies and governance in place; 63% remain in pre-implementation.
  • Automation remains a major opportunity, with 53% prioritizing automation; emphasis on research and data analysis (41%).

Why this matters

GenAI adoption in the GCC signals a shift from experimentation to strategic capability across tax, finance and legal functions. The findings underscore the importance of governance, robust operating models and workforce readiness to translate momentum into measurable business value and trusted, scalable deployment across enterprises. With rising confidence in AI’s long-term potential, organizations must balance speed with quality, risk controls and responsible governance to sustain momentum.

What to watch next

  • Move from pilots to enterprise-wide AI strategies and governance frameworks.
  • Strengthen governance, operating models and adoption roadmaps.
  • Invest in data quality and capability development for deeper analytics.
  • Monitor automation opportunities and balance between speed and quality.

Disclosure: The content below is a press release provided by the company/PR representative. It is published for informational purposes.

GCC Leaders Accelerate GenAI Adoption in Tax, Finance and Legal Functions

 A new Deloitte survey reveals rapid uptake across the region, alongside growing gaps in governance, strategy and implementation.

Dubai, UAE – 24 February, 2026: A new regional survey by Deloitte’s Tax & Legal business shows that organizations across the GCC are rapidly adopting Generative AI (GenAI) in tax, finance, and legal functions – but many are still struggling to move from experimentation to enterprise-wide impact.

Based on insights from senior tax and finance leaders across Saudi Arabia, the UAE, Qatar, and Kuwait, the survey shows rapid acceleration in GenAI adoption across the GCC. Non-adoption fell sharply from 52% in 2024 to 29% in 2025, while survey participation rose 47% year over year. The survey results indicate that GenAI has become a mainstream strategic priority for regional leadership teams.

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While early adoption focused on basic productivity tasks such as email drafting, priorities have moved toward research and analysis (41%) and accuracy and quality improvement (38%). This reflects a transition from efficiency-led experimentation to more strategic value creation. At the same time, 93% of respondents expect AI to have a significant impact on their organizations, highlighting strong regional confidence in the technology’s long-term potential.

Yet despite this momentum, execution remains a key challenge. While 18% of organizations are actively piloting GenAI use cases, only 9% have begun scaling solutions, and just 10% report having enterprise-wide AI strategies and governance frameworks in place. More than 63% remain in pre-implementation stages, underscoring the need for clearer operating models, stronger governance, and structured adoption roadmaps to translate ambition into measurable outcomes.

Automation continues to be a major opportunity area, with 53% of respondents prioritizing automation, particularly in data validation and data reconciliation. However, leaders are increasingly emphasizing quality over speed, with research and data analysis accounting for 41% of current GenAI applications, signalling demand for deeper analytical support rather than simple task automation.

Implementation approaches vary widely across the region. While some organizations are adopting subscription-based or hybrid models, 38% say they are still exploring how to operationalize GenAI, reinforcing the need for advisory support to bridge strategy and execution.

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Reflecting on the regional landscape, Muhammad Bahemia, Middle East Tax Leader at Deloitte, said: “The pace of Generative AI adoption across the GCC reflects a region that is both ambitious and pragmatic. Leaders clearly recognize the technology’s potential, but many are now confronting the harder question of how to scale it responsibly. Through our work across tax, finance, and legal functions, Deloitte is helping organizations translate innovation into disciplined execution; strengthening governance, building capabilities, and embedding AI in ways that deliver measurable value and enduring trust.”

Further commenting on the findings, Mohamed Serokh, Partner, at Deloitte Middle East, said: “What we’re seeing across the GCC is a clear shift from curiosity to action. Leaders recognize GenAI’s potential to fundamentally reshape tax, finance, and legal functions, particularly in research, analysis, and quality improvement. However, our survey also shows that many organizations are still navigating how to move from pilots to scalable impact. Success will depend on strong governance, capability development, and a disciplined approach to implementation.”

The survey concludes that while experimentation is widespread, the next phase for GCC organizations must focus on structured execution. Prioritizing high-impact use cases in research and tax analysis, strengthening governance frameworks, and investing in workforce readiness to support responsible, scaled adoption.

Explore the survey insights on this link.

© 2026 Deloitte & Touche (M.E.). All rights reserved.

In this press release references to “Deloitte” are references to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”) a UK private company limited by guarantee, and its network of member firms, each of which is a legally separate and independent entity. Please see deloitte.com/about for a detailed description of the legal structure of DTTL and its member firms. The information contained in this press release is correct at the time of going to press.

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About Deloitte & Touche (M.E.) LLP

Deloitte & Touche (M.E.) LLP (“DME”) is the affiliate for the territories of the Middle East and Cyprus of Deloitte NSE LLP (“NSE”), a UK limited liability partnership and member firms of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”).

DME is a leading professional services organization established in the Middle East region with uninterrupted presence since 1926. DME’s presence in the Middle East region is established through its affiliated independent legal entities, which are licensed to operate and to provide services under the applicable laws and regulations of the relevant country. DME’s affiliates and related entities cannot oblige each other and/or DME, and when providing services, each affiliate and related entity engages directly and independently with its own clients and shall only be liable for its own acts or omissions and not those of any other affiliate.

DME provides services throughout 26 offices in 14 countries with more than 7,000 partners, directors and staff.

About Deloitte

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”), its global network of member firms, and their related entities (collectively, the “Deloitte organization”). DTTL (also referred to as “Deloitte Global”) and each of its member firms and related entities are legally separate and independent entities, which cannot obligate or bind each other in respect of third parties. DTTL and each DTTL member firms and related entity is liable only for its own acts and omissions, and not those of each other. DTTL, NSE and DME do not provide services to clients. Please see www.deloitte.com/about to learn more.

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Deloitte provides Audit & Assurance, Tax & Legal and Consulting and related services to nearly 90% of the Fortune Global 500® and thousands of private companies. Our professionals deliver measurable and lasting results that help reinforce public trust in capital markets, enable clients to transform and thrive, and lead the way toward a stronger economy, a more equitable society and a sustainable world. Building on its 175-plus year history, Deloitte spans more than 150 countries and territories. Learn how Deloitte’s approximately 457,000 people worldwide make an impact that matters at www.deloitte.com.

Noora Cheikh

Eminence, Media & Digital Marketing Leader

Deloitte & Touche (M.E.)

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ncheikh@deloitte.com | www.deloitte.com

 

Risk & affiliate notice: Crypto assets are volatile and capital is at risk. This article may contain affiliate links. Read full disclosure

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BTC rally faces key hurdle with Wednesday Fed meeting, inflation data

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BTC rally faces key hurdle with Wednesday Fed meeting, inflation data

The crypto rally is took a pause on Tuesday ahead of Wednesday’s Federal Reserve decision.

After briefly topping $76,000 overnight, bitcoin pulled back to around $74,000 during the U.S. session, modestly higher over the past 24 hours.

Crypto stocks mostly booked modest gains, with stablecoin issuer Circle (CRCL), bitcoin miner Bitdeer (BTDR) standing out advancing 5% and 12%, respectively. The Nasdaq closed with a 0.5% gain and the S&P 500 rose 0.25%.

It’s almost universally expected that the Fed will leave benchmark interest rates unchanged at 3.50%-3.75% tomorrow. But given rapidly rising oil prices and their possible effect on inflation thanks to the war in Iran, the focus shifts to Jerome Powell’s messaging and policymakers’ outlook for future rates.

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Bitfinex analysts said the key question is whether policymakers still signal rate cuts in 2026 or are moving towards the idea of no further monetary ease. A more hawkish outcome could weigh on risk assets by strengthening the dollar, they said.

Powell’s take on the recent oil advance will also be in focus. Treating it as a temporary shock would support sentiment, while a more stagflationary view could limit the Fed’s flexibility.

Also coming on Wedesday is the February Producer Price Index report. Tyically not having nearly the weight of the Consumer Price Index, the PPI will be a bit more closely followed given its timing ahead of the Fed meeting.

“A hot PPI number followed by a hawkish FOMC would be the most damaging combination for equities and risk assets,” the Bitfinex team continued.

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That backdrop is already showing up in market expectations toward a higher-for-longer rate path, according to Vetle Lunde, head of research at K33.

The probability of rates staying unchanged through the July meeting has jumped to over 60% from 22% last month, with potential cuts now pushed further into late 2026, he said in a Tuesday note.

For now, price action will likely remain muted. “We expect the $74,000–$76,000 region to cap price momentarily,” Bitfinex analysts concluded.

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Next Pepe Coin: Why Investors Are Choosing Pepeto Over AlphaPepe and Other Presales as Exchange Listings Approach

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Pepeto is emerging as the strongest point of interest among presale buyers in 2026 as investors become more selective about where they place capital. In a market still full of empty promises and roadmap heavy launches, Pepeto is gaining traction by offering something most meme coins cannot: three real products close to launch, the PEPE cofounder, and $8.1 million in presale funding according to CoinDesk.

That distinction is becoming increasingly important. Early stage crypto buyers are paying closer attention to whether a project has real infrastructure, verified audits, and a team with a track record. On that basis, Pepeto is starting to stand apart from every other presale in the market, including projects like AlphaPepe according to Cointelegraph.

Why Pepeto is resonating more strongly with investors

1. Pepeto

A major part of Pepeto’s appeal is that it does not ask buyers to trust a team with no track record. The PEPE cofounder who built PEPE Coin is behind this project, which gives participants real confidence in what they are buying. The difference may sound minor at first, but it changes the entire investment case. Instead of putting money into a meme coin with nothing behind it, buyers get three real products approaching launch and a SolidProof audited contract.

That makes Pepeto feel more like a real investment and less like a gamble, even though it still sits firmly in the high upside segment of the market where the next Dogecoin will come from. Investors are also responding to the fact that Pepeto has built 196% APY staking directly into the presale phase, compressing supply every single day.

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Rather than limiting the experience to buying and waiting, Pepeto has created an ecosystem where PepetoSwap, Pepeto Bridge, and Pepeto Exchange will keep holders engaged long after listings begin.

That makes the ecosystem easier to believe in and gives the presale more momentum than a typical meme coin launch. One reason Pepeto is drawing more attention than competing presales is that $8.1 million raised and three products close to launch present it as an active ecosystem, not a static fundraise.

The broader structure, including PepetoSwap, Pepeto Bridge, Pepeto Exchange, and 196% APY staking, gives buyers the impression that this token is attached to a growing ecosystem instead of a one dimensional meme coin pump.

2. AlphaPepe

AlphaPepe offers instant token delivery and a participation model that keeps buyers engaged after the initial purchase. The project includes features like reward claims and rank progression that give the presale more activity than a typical token sale page.

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For investors who want immediate visibility over their position, AlphaPepe delivers on that front. But AlphaPepe does not have the infrastructure depth that Pepeto brings with three announced products, a SolidProof audit, and the PEPE cofounder behind the entire build.

3. Kaspa

Kaspa holds at $0.035 as of March 17 with a loyal community and consistent on chain transaction volumes that reflect real usage. But analysts project a potential dip toward $0.027 by mid April before any meaningful recovery comes through.

The fully diluted valuation already bakes in significant adoption, and the returns from here are measured in modest single or low double digit percentages. For investors looking for the next Shiba Inu level entry, Pepeto at six zeros offers a fundamentally different opportunity category with far more upside potential.

Do not be the person who watches from the sidelines

Pepeto is gaining an edge over every other presale because it offers something no other meme coin has: three real products, the PEPE cofounder, and $8.1 million in proof that investors believe in it. The people who hesitated on DOGE at fractions of a penny and SHIB before it exploded know exactly what it feels like to miss a life changing entry.

That regret is what drives smart investors to act early on projects like Pepeto. They can see the $8.1 million raised, the three products approaching launch, and the SolidProof audit, and they know this is the kind of setup that creates the next wave of crypto millionaires.

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Do not be the person who watches Pepeto list on exchanges and realizes they should have bought when it was still at six zeros. Visit the Pepeto official website and enter the presale today.

Click To Visit Pepeto Website To Enter The Presale

FAQs

Why are investors choosing Pepeto over other presales?

Three products close to launch, the PEPE cofounder, SolidProof audit, and $8.1M raised set it apart.

What makes Pepeto the next Pepe coin?

The same cofounder who built PEPE Coin is behind Pepeto, with real infrastructure this time.

Could Pepeto have stronger upside than rival presales?

At $0.000000186 with three products approaching launch, Pepeto has the steepest trajectory in the presale market.

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The post Next Pepe Coin: Why Investors Are Choosing Pepeto Over AlphaPepe and Other Presales as Exchange Listings Approach appeared first on Blockonomi.

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Arizona AG Files Charges against Kalshi over ‘Illegal Gambling‘

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Law, Arizona, Court, Crimes, Kalshi, Prediction Markets

Arizona Attorney General Kris Mayes announced that her office filed gambling and related criminal charges against the companies behind prediction markets platform Kalshi.

In a Tuesday notice, Mayes said that the charges alleged that Kalshi operated an “illegal gambling business in Arizona without a license” and offered election wagering, in violation of state laws. Arizona authorities alleged that Kalshi’s prediction markets platform allowed state residents to bet on event contracts related to sports and state and federal elections. 

“Kalshi may brand itself as a ‘prediction market,’ but what it’s actually doing is running an illegal gambling operation and taking bets on Arizona elections, both of which violate Arizona law,” said Mayes. “No company gets to decide for itself which laws to follow.”

Law, Arizona, Court, Crimes, Kalshi, Prediction Markets
Source: Arizona Attorney General’s Office

According to the AG’s office, the charges followed Kalshi filing its own lawsuit against Arizona “preemptively in an attempt to avoid accountability under Arizona law.” State authorities have filed similar lawsuits against the companies of prediction market platforms like Polymarket and Kalshi.

Related: Kalshi suffers court loss in Ohio over sports betting lawsuit

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“Sadly, a state can file criminal charges on paper-thin arguments,” a Kalshi spokesperson told Cointelegraph. “States like Arizona want to individually regulate a nationwide financial exchange, and are trying every trick in the book to do it. As other courts have recognized and the CFTC affirms, Kalshi is subject to federal jurisdiction. It’s different from what sportsbooks and casinos offer their customers, and it should not be overseen by a patchwork of inconsistent state laws.”

Last week, an Ohio judge denied Kalshi’s request for a preliminary injunction in a similar case against state authorities, saying that the company had failed to show that the sports event contracts available on the platform were subject to the “exclusive jurisdiction” of the Commodity Futures Trading Commission (CFTC). However, in February, a federal judge in Tennessee blocked state authorities from enforcing gambling laws against Kalshi.

CFTC chair backs “exclusive authority” over prediction markets

Now the sole commissioner on the CFTC since acting chair Caroline Pham stepped down in December, Chair Michael Selig has publicly said that the federal regulator would defend prediction market platforms from state-level lawsuits.

Last week, Selig opened a proposed rule up to public comment on how the Commodity Exchange Act would apply to prediction markets, potentially changing how the agency approaches regulation and enforcement in the future.

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